Jerome Haffner's Heat is On

EVEN THOUGH THE MONTH OF AUGUST STARTED SLOW, THE TEMPERATURE HAS BEEN RISING STEADILY TO A SOLID 35 DEGREES CELSIUS AT THE MOMENT WE WERE PREPARING THIS ARTICLE FOR YOU. AND WHEN IT IS THAT HOT, WHEN THE SUN BURNS THE PAVEMENTS AND YOU HARDLY SEE ANYONE ON THE STREETS, THERE IS ONLY ONE THING IN YOUR MIND: COOLING DOWN.

No there is absolutely nothing wrong with your screen. Even though it looks like it, it isn’t sweating. Those drops of water are all part of Jerome Haffner’s interpretation of refreshing photography in the hot days of summer 2009. And guess what, it works. Or does it?

Jerome Haffner is a self-taught photographer who lives and works in the south-east French city of Lyon. Maybe it is this southern character that inspired him for these portraits of model Loic, dressed in nothing but a variety of fashionable swimwear. The images themselves seem to have difficulty keeping it cool with sexy Loic posing in them. Jerome believes men in their most natural form can express the purest form of sensuality and sexuality. Jerome also believes in shooting every day guys. He almost never goes with the ‘real’ model, but prefers to scout his subjects in public places like bars, underground and on the street. He also doesn’t believe that much in post production and prefers to shoot with the simplest means. Light and shadow and minimum make-up. Which does make us believe of course that the drops on these photographs are the result of the presence of Loic in his swimwear.

Everything seems clear and logical to us. A hot photographer with a hot model and hot accessories. How can the result me everything but – well – hot. The only thing that puzzles us a bit is the title Jerome Haffner have to this series: Boy de Never Wet. Because let’s face it, there is no never wet here. On the contrary… the heat is on. -B-

JEROME HAFFNER | BEAUTIFUL

Comments

[Steve]

For all the readers here in the USA who are not that familiar with the metric system, 35 degrees Celsius is equivalent to 95 degrees Fahrenheit. Now that is pretty hot! Only a few degrees less than normal body temperature. Well, forget that! Our body temperatures are rising (along with something else) well above normal, as we absorb all the heat being generated by the beautiful Loic!

[rSEANd]

A beautiful feature! I have admired Jerome Haffner's work for quite some time.